Tired of getting spam from your Salesforce Web-to-Lead form? The Web-to-Lead option provides us an easy method for adding new Lead from our website visitors but when those leads are junk, it can become frustrating. Let’s learn how we can prevent this problem.
You’ve likely seen web forms that have some sort of “I’m not a robot” challenge that is required to submit a form. This is called reCAPTCHA. reCAPTCHA is a service that protects our websites from spam. It uses random methods that prevent automated bots from creating havoc on our sites while making it easy for humans to solve.
Since the Winter 2017 Salesforce Release, we have the ability to add this functionality to our Web-to-Lead forms. Let’s look at the steps to set this up.
First, we need to create reCAPTCHA API keys for our website. To do this click here to open Google’s reCAPTCHA site. If you’re not already logged into your Google account, you’ll want to login.
You’ll see a page like the one shown below.
Google then generates your API keys and displays them. The page will have a lot of information on it but you’re looking for the Site Key and Server Key, as shown below. Leave this page open or copy this keys and store them somewhere safe.
Now we’re ready to do the setup in Salesforce. Open a new tab in your browser and log into Salesforce and go to Setup.
Salesforce has generated the HTML code needed for your new web form with reCAPTCHA protection. Provide this code to your webmaster to add to your website. This HTML code is not branded to your site so your webmaster will want to add styling so it looks like it belongs on your site. Below is what it will look like without styling, so it’s not pretty in its raw form but you can see how the reCAPTCHA displays.
Using reCAPTCHA on Salesforce web-to-lead forms is a simple process and can help keep your Lead data clean. Give it a try and be sure to follow my blog and social accounts for more helpful tips. If you need addition help with this or other Salesforce issues, be sure to reach out.